Know What You Want
Before contacting a company for music video production, know what to expect and have a clear idea of what you are looking for. I always ask clients, “Do you want a video for a single? Are you looking for a press kit? Do you need content to be released incrementally through social media?” Planning and budgeting can make or break a music video. Decide what the goal or purpose of your video is. Then, list some ideas for how you want to get your message across. This way, potential production companies will have a basis to start from.
You Get What You Pay For
Next, keep an open mind and plan your budget. Like all production projects, music video production budgets are typically based on how many days it will takes for pre-production (planning, organizing scheduling, production (shooting the footage), and post-production (editing the video). An over the top video, with multiple location changes and special effects, will come with a high price tag. However, it is important to budget your ideas to include professional editing. Cutting corners in editing will leave you with an amateur looking result. Once your ideas are clearly listed, a production company can help you consolidate them into a great video that you can afford.
Know What’s Included
Music Video Production in Michigan is an investment that should be made carefully. The video will directly reflect your band’s image & marketability, so know what you are paying for! Its important to hire a company that provides pre production, production, and post production services. Look for a company that offers professional lighting and camera work, assistance in scripting and logistics, direction of talent, professional editing and high quality cinematography. Michigan based companies like
Media Potion will work with you to transform your ideas into a professional music video to showcase your art.
Subscription Services
Some musicians are looking for content that can be released overtime. A subscription service is a good option for a band that needs content to engage their audience online, while also promoting new material. Let’s say you film a live performance of your new album. That one day of filming can be edited into multiple performance videos that can be released on a monthly basis. Subscriptions are a budget friendly option to build social media engagement. So again,- know the reason that you want a music video!